Easy Flow Builder is an alternative to Watermelon if you want explicit, predictable conversation flows rather than an AI agent that composes answers on its own. Our price is €50 per month with no per-user fees. Watermelon is stronger if you have a large knowledge base and want a lot of open-ended questions answered automatically.
Easy Flow Builder compared with Watermelon
| Easy Flow Builder | Watermelon | |
|---|---|---|
| Approach | Explicit flows you draw yourself | AI agent on your knowledge base |
| Predictability | High: every path is fixed | Depends on the model and sources |
| Price | €50 per month, whole organization | Plans, price usually through a demo |
| Per-user fees | None | Yes, depending on the plan |
| Channels | WhatsApp Business API | WhatsApp, chat, social, email |
| Transactions (order, calendar, CRM) | Core: an HTTP block in every flow | Possible through integrations |
| Best for | Processes with fixed steps | Lots of open-ended knowledge questions |
| English-language support | Yes | Yes |
Choose us if…
- You're automating processes with fixed steps: orders, appointments, inquiries
- You want to be able to explain exactly what your bot does and says
- You don't want surprises in what goes out to customers
- You're looking for a fixed, low price
Choose Watermelon if…
- You have hundreds of open-ended knowledge questions and a large documentation base
- You want a model to phrase things itself rather than use fixed copy
- You need multiple channels in one agent
Switching
Your WhatsApp number stays yours: it is tied to your Meta Business account, not to your platform. Switching means disconnecting the number from your current provider, adding it to Easy Flow Builder, and rebuilding your flows in our editor. Count on half a day for a simple set of flows. See also how to get the WhatsApp Business API.
Frequently asked questions
Is Easy Flow Builder cheaper than Watermelon?
Our price is fixed: €50 per month for your entire organization, with no per-user fees. Watermelon doesn't publish a full price list, so we can't make a hard comparison. Ask them for a quote and put it next to €50.
Can I bring my WhatsApp number with me?
Yes. The number belongs to your Meta Business account. You disconnect it from your current provider and add it to Easy Flow Builder.
Will my flows have to be rebuilt?
Yes. Flows aren't portable between platforms. For a simple set of flows, half a day is realistic, and the AI assistant helps with the setup.
Where is Watermelon better?
That's stated plainly above, under “Choose Watermelon if…”. We're a focused flow builder, not a broad platform — if you need that breadth, you're better off with them.